Great TED – The Social Animal

I had about a 20 minute drive to make last night, so I decided to cue up a TED talk on my iPhone and see if I could multitask transportation and enlightenment. I succeeded. Or rather, David Brooks, columnist for the New York Times succeeded with his compelling talk about human nature and our conscious awareness.

There are several comedic and interesting sound bites worth sharing, but he delivers a summation in the middle of his talk that struck a chord with me.Watch 1916: The Irish Rebellion (2016) Full Movie Online Streaming Online and Download

“…. for centuries we’ve inherited a view of human nature based on the notion that we’re divided selves. That reason is separated from the emotions, and that society progresses to extent that reason can suppress the passions. And it’s lead to a view of human nature that we’re rational rational individuals who respond in straight-forward ways to incentives. and it’s lead to ways of seeing the world where people try to use the assumptions of physics to measure how human behavior is… and it’s produced a great amputation. a shallow view of human nature. we’re really good at talking about material things, but we’re really bad at talking about emotions. we’re really good at talking about skills and safety and health, but we’re really bad at talking about character.”

Though the talk and Mr. Brooks are politically focused, and though his party views are conservative (he’s been quoted as saying “I was a liberal before coming to my senses”), the meat of his TED Talk is a social and psychological commentary on our subconscious perception, interactions, and ultimately, how those things effect our views of others and of society and societal issues at large.

Important stuff to be aware of, think about, and develop a perspective on.


5 Years Tweet by…

Twitter founder Jack Dorsey sent the (now monumental) first tweet on March 21st 2006…. which means that Twitter turns 5 years old today.  That may seem like a long time to many people who have just discovered the Twitterverse in the past year or two, but it’s pretty astonishing growth rate considering their current reach.

Today, there are just under 1 Billion tweets sent and about 500,000 new accounts created on Twitter each week.  This is impressive in and of itself, but more so when you know that it took the platform 3 years, 2 months, and 1 day to reach it’s 1 Billionth tweet…. and it was over 18 months before there were even 500,000 users on Twitter in total.  Most of the growth has obviously happened since that time.  Two years ago today Twitter had about 7 Million users, and now that number is nearly 200 Million.

Looking back at the journey of this social behemoth, analyzing public and critical perception is even more interesting than marveling at the growth.  For the first few years, and even until recently, both public and insider industry was concerned with comparing Twitter to Facebook and creating the social sequel to Myspace v. Facebook.  It feels like only recently have people begun to understand each platform for what it is, and allow them to peacefully exist independent of one another.  But if we were making comparisons, especially when looking into the future and inevitable continued monetization of social media, one thing to note is that Twitter does allow for much more passive participation than Facebook.  Sophisticated marketers will not be impressed with user numbers for much longer… they’ll begin asking primarily about ‘engaged’ users, and they’ll expect this number to be statistically quantifiable.  I’m herby predicting (or inventing) the creation of new social media acronyms: EUB (engaged user base) and/or VEUs (verified engaged users) viagra luxembourg.  We’ll watch and see if it happens.Roblox HackBigo Live Beans HackYUGIOH DUEL LINKS HACKPokemon Duel HackRoblox HackPixel Gun 3d HackGrowtopia HackClash Royale Hackmy cafe recipes stories hackMobile Legends HackMobile Strike Hack


Social Media Checklist

Are you and your company ready to get actively involved in social media? It’s not really an action item decided in the boardroom… it’s a conscious mindset shift about how you work, and even about what exactly ‘work’ is. Here’s a checklist to see if you’re ready:

• Are you prepared to make changes to your company’s culture and reinvent the use of office time?

• Are you ready to be open about two-way dialogue instead of the one-way dialogue we’re all used to?

• Are you willing to listen, understand, and possibly grant what your audience is seeking from you online?

• Are you willing to experiment and be patient when results don’t happen overnight?

• Are you committed to keeping your site, blog, and profiles updated with fresh content?

• Are you willing to be authentic about both the good and the bad in your organization?

• Do you have the “relationships first, business second” mentality?

If most of those are yes’s… you’re ready and able. What are you doing still on my blog page? Go update your own. And when you do, link to your Facebook and twitter accounts. Then field any positive or negative reactions with constructive dialogue and genuine engagement acheter viagra a paris. Watch Full Movie Online Streaming Online and Download

If you have issues with some of those questions on the checklist, that’s ok and probably “normal” at this time. Though pervasive, social media is still pretty new and only broadly understood. Maybe it’s Greek to you, or maybe you just don’t yet believe that SM can build recognition, trust, and revenue for your business. If thats the case, I’d strongly recommend checking out case studies on people and business similar to you who have found success or failure with social media efforts. You may be a person or a business culture that needs proof and a hard ROI before trying anything new. Look to others experience for that.

**Above checklist derived from snippets of Mirna Bard’s ‘The Start of a Great Shift’ chapter in Robert Fine’s ‘The Big Book of Social Media’

3 Bits of Secret Sauce from SXSX

I just arrived back from four long days at the 2011 South by Southwest conference in Austin, TX. Aside from learning that late nights on 6th Street and Iron Works BBQ will put a damper on your exercise schedule, I can break down my takeaway into three fragmented nuggets of media gold:

1. Digital media and marketing can no longer be viewed as a segment of your brands marketing plan, it IS your marketing plan. “Traditional marketing” methods may still be required to insure your minimum daily impressions or to reach a specific target demo, but this is now the outlier. The classic mediums may have reach guarantee, but by the sheer existence of circulation numbers, they lack hope for scalability. When it comes to content mediums, the rule has become the exception.Watch Full Movie Online Streaming Online and Download

2. is blowing up for a reason. How influential is your perspective, your persona, your social identity on the web? To be more clear, how important is your online mojo to you… and how important is it to marketers and brands? I cant answer for you but I can tell you the marketers reply is VERY IMPORTANT. Influence quotients make it possible to pointedly target the elusive and most desirable customer segment, influencers. And as social media monetizes, this will become all the more vital.

3. Social Media, specifically lbs and mobile web, really is the wild west right now. A handful of folks got in early enough and developed powerful brand partnerships that let their initiatives automatically scale, but even those guys are still usually throwing spaghetti at walls. Some of the digital world/real world convergence blows my mind, and some causes me to wonder about either my own sanity or that of the participating public. I mean, how long can people go on collecting imaginary badges and purchasing digital in-game items before they realize they could be exerting that energy and spending those dollars on their own REAL LIVES? I have to think, not long.

Nugget #4 about SXSW would be GO! I think everyone who’s even remotely interested in or actively consuming interactive media, film, or music should experience sxsw. It’s a flight and a few days for a ton of perspective on today and the foreseeable future.

Can One Person Make a Difference?

We’ve heard this question asked and answer 1,000 times in different, equally trite, ways… with romanticized examples and all.  If I donate that $0.66 cents a day, I will make a difference in the life of a child.  If I turn the lights off when I leave a room, or ride my bike instead of drive, I will be cutting down on some energy use and pollution emissions and therefore playing a role.  So yes, it’s indisputable that one person can make some sort of difference; how much of a difference, or how influential that difference is… now that’s debatable.

I think about this kind of thing a lot – but when I do, I’m usually thinking about the ‘difference’ that one person can make in the energy or perspective of people and things around them.  I think about how laughter is contagious.  How hearing, saying, or even reading the word yawn has the ability to actually make you yawn.  (sorry if you’re yawning right now)(damn. I just did).  Anyway, I came across this silly video that’s quickly become viral and is flying around the web because it’s of a guy in tight shorts dancing like a stooge by himself… and a couple other guys who quickly followed suit (probably in attempts to subtly mock the first guy).  Regardless of their reason for joining, the 1 dancer becoming 3 grabs 3 times the attention.  The 3 become 9… and the 9 becomes 81 (or hundreds. but you get the idea).  Point is, stuff like this is about energy.  There’s nothing more powerful than it, and nothing is more contagious.  That said, positive energy is the most influential and invasive kind… whether that’s a smile, a compliment, an unconscious whistling, or a guy in tight, short shorts having a solo dance party.

I just loved this.Watch Consumed (2015) Full Movie Online Streaming Online and Download


The Idea Machine Will Get You Clean

I get the whole cleanliness and personal hygiene thing… but I should really shower daily, if for no other reason than because my shower is like an incubator for genius ideas.  I just took a little 5-minute rinse and came up with a couple zingers that just might change my life.  I don’t know if I have a magic shower, but I swear, if my little studio had a bathtub I probably would have cured cancer by now.  Someone get this post to Pfizer and the rest of the pharmies… it just might behoove them to install a tub in my place and get me on payroll.  Maybe even buy me a house with several tub/shower combos.  I know for some people it’s the can, or the car.  That would make things so much better for me, cuz: A. I spend way more time in those places than I do cleaning myself; and B. yall don’t have to go online right now and buy The Droodle – Waterproof Notepad for $14.95 plus $3 per replacement pad boite de viagra prix.Watch Full Movie Online Streaming Online and Download

Toothpaste Tube Psychology

minty freshness

This morning, in the midst of the standard wake-up rituals, I began thinking about toothpaste tubes and our relationship with them.  My interest was sparked because my current Crest Fresh-mint with Baking Soda & Peroxide is nearing its final days of life.  I squeezed a couple times and yielded almost nothing.  Mindlessly, and by experiential habit, I laid the tube flat on the counter, grabbed my little black comb, and ran the backside of it along the tube from bottom to top.  Apparently, this is my method.  If you had asked me yesterday “hey Jeff, what do you do when your tube of toothpaste is on its last leg?”, I would not have had a decent response.  Hence, the mindlessness of ‘my method’.  But this got me thinking, as many random, generally irrelevant things often do… what does this say about me?  And of course I take it one step further and wonder – what do our toothpaste tube habits say about us as a people in general.  I’m sure a psychologist could give you an educated and reasonable take on this (and maybe I’ll ask one. I have enough in my family), but here’s mine…

I’m thinking to myself  – what compels us to expend any real effort at all to keep this tube of toothpaste on life support?  Is it a concern with general wastefulness and the environment?  Well maybe, I do consider myself pretty conscious in that department. But I use a trees worth of paper on an annual basis and don’t bat an eye, so I don’t think that’s it.  Is it thriftiness? A tube of toothpaste can’t be more than a few bucks and I think I usually grab a new one when I see one of those Albertsons Member Special “3/$6.00” signs.  That’s not it either.  After careful consideration, I think I’ve come to the conclusion that we do this out of laziness.  For whatever reason, we would rather drag the tube along the edge of the counter top, roll it up into a little taquito, or massage the paste upward inch by inch with our tired thumbs… than just go snag a new one off aisle 5.  And have you seen that you can now buy a ‘toothpaste roller’ or ‘squeezer’?  Thanks to modern technology/ridiculously bored inventors, these new-fangled, handy contraptions can help get you that extra drop of minty freshness.  Are we seriously doing this?  At least the comb method and the taquito rolls required some creativity and resourcefulness when those methods were originally discovered.  When you think about it, it’s probably more about a culture of procrastination than a culture of laziness, because all this tube wrangling requires far more energy than a trip to the drug store.  This is an anomaly, and it’s enough to make your head spin.

What I haven’t yet tackled (but certainly plan to) is deciphering what your individual method of toothpaste cpr means about you.  It’s really akin to the neverending psychological mystery of the toilet paper folder vs. the toilet paper crumpler.  And yes, I will be tackling that one too. Just you wait.

Welcome to the White House…

No, this is not my personal letter to our newly elected President (though I will likely write one of those in the not too distant future). The title of this blog is the official page title on the brand new Whitehouse Website that popped up online within minutes of Barack Obama’s swearing in on Tuesday. “Welcome to the Whitehouse” are the words being said to the American people, and to people all around the world who can just as easily access the new site from the world-wide web… and these words are being said by our new President and his entire administration.  I’m straight-up giddy about what this really means, so it’s probably coming out fluffier than I’d like – but the bottom line is that we are being granted access into the daily life of the president and the ongoings of 1600 Pennsylvania Ave cherche viagra., from the press room to the oval office.

What this means is transparency, openness, a clear line of communication and collaboration between our elected officials and those who empowered them.  And for those who may not have empowered these particular officials with your vote, you are being given a daily account of what actions are being taken, what decisions are being made, and how the President is handling the office.  If you want to complain, you can do it by the minute.  If you want to praise, you can do that too.  Point is, Barack, who made a concerted effort to set his politics apart from a ‘politics of fear’ and disassociation from the people… is walking the walk in that arena from day one.  Hell, he’s running.Watch Justice League vs. Teen Titans (2016) Full Movie Online Streaming Online and Download


On the ‘Contact Us’ page, it states “President Obama is committed to creating the most open and accessible administration in American history.” Here are few aspects of the new website that blew my mind, and should blow yours too:

1. The President will do a weekly video address each Saturday; 2. A blog coming right out of the White House, that has thus far been updated multiple times a day;  3. Proclamations. One already issued by the President was posted within hours of it leaving his desk;  4. Executive Orders. Will be posted as they are issued, for the public to read and understand first hand;  5. Nominations & Appointment. Many made before taking office are listed. Future ones will be as well;  6. An ‘Agenda’ section lays out all the issues and states Obamas stances and objectives.

This also exemplifies the importance of utilizing modern technology and embracing cultural changes, so that our government stays current and relevant to the people it leads.  Our new president has gone on for weeks with his staff about wanting desperately to keep his blackberry, in order to maintain a grip on reality of ‘normal’ daily behavior, and a connection to the outside world.  For safety reasons, this may not happen unless they can get him the spy-proof smartphone they’re now looking into… but his perspective shows that he’s inside the head of the everyman, and empathetic to their viewpoint.  We have all been looking at the White House from the outside-in, feeling somewhat disconnected, maybe frustrated, and sometimes confused and unaligned with the decisions coming out of it.  Whether people agree with those decisions or not, a better understanding of and comfort with those decisions can be reached if we are allowed to participate more in the process.  That’s exactly what this new website means.

In short, i think this dude is super legit.